Well, that explains that….
From a thing that showed up in the very late Middle Ages, called the “Letter of Lentulus,” which was presented as being a report from a Roman official (with a known historical name) to Tiberius, about the appearance and habits of Jesus. The letter was taken as eyewitness testimony by many, and the letter in some versions described Jesus’ hair and beard as “fair” and his face as “the color of wheat.” (Although other versions described His hair and beard as “the color of a ripe hazelnut”, ie, those things on the Nutella jar that are light brown and not at all fair. They also described His complexion as “reddish,” which had the symbolic meaning of someone optimistic, energetic — and honest enough to be able to blush.) So it wasn’t racism, so much as popular scholarship and Biblical fanfic (aka “pseudoepigrapha”), that led to blonde Jesuses.
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